Brand South Africa is South Africa's official marketing agency. Set up in 2002, it has been around for longer than a decade. Our job is to lead the global and domestic marketing of the nation's brand, to help others navigate the complexities of South Africa and all it offers. Our target market is the entire world – including the all-important 50-million stakeholders we have at home.
Just like the country it represents, Brand South Africa's partners are diverse and include business, the government, the media and civil society – as well as ordinary South Africans, both at home and abroad. We can all get involved in creating the bigger picture of a brighter future. Our stakeholders are all invited to partner with Brand South Africa at the global economic summits it attends.